GordonSquared

GordonSquared (www.gordonsquared.com) offers a variety of marketing and communications solutions for small- and medium-sized pharmaceutical and biotech organizations.

GordonSquared principal Debra Gordon came to Foraker Design to discuss creating a new web site for the company. Using the company's newly designed branding materials, Foraker brainstormed ideas to best present the company to the internet community.

The chosen design offers visitors a unique floating framework that expands and contracts to fill the space in the browser window. The warm color palette complements the striking stock art and GordonSquared logo. The navigation is easy to understand and visitors can quickly learn about the company's services from a list on the left-hand side of the home page.

The site was hand-coded and all images were optimized to speed up download times. The structure and design of the pages were kept separate, an important element that will allow quick and easy updates to the site's design and content in the future. Each page was individually optimized for search engines such as Google, Yahoo!, and MSN.

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