Posts Tagged ‘Optimization’

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Is Conversion Optimization the Holy Grail of eCommerce?

Exploring motivational factors beyond measurement

Conversion optimization is, loosely put, the process of making incremental changes to your website that increase the volume/pace/value of desirable actions by your users (as measured by your web analytics…

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Use Your Words

Textual Website Content is Still King

When my four-year-old screams and throws himself on the floor in protest at some unreasonable request from his parents (like, say, taking his underwear off his head and putting it on his body before school), we…

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